Product Reviews on Amazon: The Good, Bad, and Ugly

So you've got a beautifully designed and well-optimized Amazon listing - congrats!  Now, you need people to get people to find it. Is your pay-per-click running? Check! Marketing plan activated? Check!  Lots of reviews on your product page? Well....

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BOLD is Hiring Again!

We're growing again looking for people who want to help create the future of eCommerce! BOLD is helping the next generation of great brands win faster online. We work with our clients every step of the way from Opportunity Assessment, through Go-to-Market Strategy, and into Execution and Optimization.

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Retail Recon: Scouting Out PepsiCo's New DTC Site

The pressure to break into eCommerce has been growing for years. With Amazon's meteoric rise to power, ever-shifting online consumer presence, and most recently, Walmart's ascendancy in the space, there has never been a more important time to jump in.

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Welcome Rachel Kulkarni – MBA Intern

We are elated to welcome Rachel Kulkarni to the BOLD team as our newest MBA intern!

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How to Prep for Prime Day 2020 Like a Pro

Each year Prime Day keeps it fresh with unique offers, extended hours, and exciting events. But Prime Day 2020 will leave us guessing more than ever. In the past, Prime Day has been the pinnacle event of self-serving consumerism. Unaligned with seasonal gift-giving, it's all about fulfilling personal "wants" at fantastic prices.

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