We are excited to welcome Drake Taylor to the BOLD team as our newest Director for Retail Strategy!
Drake is a Dallas native and avid football fan with a passion for helping brands find their success online. In 2015 he launched a DTC brand, Comfy Critters. He helped grow that business to over $4M in 2019, securing eCommerce and in-store distribution through Amazon, Walmart, Target, Bed Bath & Beyond, any a wide range of specialty stores.
Drake's a practitioner with both strategic channel understanding and hands on experience - in his new role, he'll be applying BOLD's growth approach with several of our key clients.
We wanted to get to know more about Drake in his own words. Here's what he had to say...
What's your hometown?
Dallas, TX – But I’ve called Springdale, AR home for most of my life.
Why did you decide to join Bold Retail?
When I first learned about Bold Strategies I was immediately intrigued by the services they offered. I’ve developed a passion for eCommerce over the past 5 years as I worked on launching a DTC brand from the ground up. Experiencing those challenges firsthand made me realize how critical the services are that Bold Strategies offers. I’m excited to work alongside the team of experts at Bold and the amazing clients already on board. There’s no better time to be growing your brand’s eCommerce presence than now!
What's the first thing you ever bought on Amazon.com? What does that say about you?
In 2012 I bought a phone/wallet case for my iPhone. It says I’m about efficiency and open to new ideas! I was tired of keeping up with all of these separate items and thought I’d give one of those combo cases a try. I’ve had one ever since!
What's your favorite book?
Greater by Steven Furtick
What's your favorite place?
Santa Rosa Beach, FL. My family has vacationed there for years and it’s also where my wife and I got engaged and later married.
"I'm happiest when I'm..."
With my two boys! I love being a dad!
"People would be surprised to know that..."
I played college football. My high school football coach was Gus Malzahn (now head coach at Auburn University). He taught me so much about discipline, work ethic, and numerous life lessons that have helped me achieve goals that otherwise should have been out of reach.