Welcome Carolina Rodriguez - Sr Director, Retail

Post by Karla White
August 18, 2020
Welcome Carolina Rodriguez - Sr Director, Retail

We are excited to welcome veteran marketer Carolina Rodriguez to the BOLD team as our newest Senior Director of Retail! 

Carolina has over 12 years of experience developing and growing brands at companies like Nestle, DIRECTV/AT&T, Community Coffee, and Avon. She moved to the US from her home country of Colombia to pursue her MBA. Carolina has called Miami, New Orleans, New York, Los Angeles, and now Rogers home (where she now lives with her husband and two boys).

We wanted to get to know more about Carolina in her own words. Here's what she had to say ...

What's your hometown?

I am from Pereira, a medium size city in Colombia, South America. It is the coffee region, so it is a beautiful area with lots of mountains and great coffee, of course!

Why did you decide to join Bold Strategies?

I believe in the business model of offering integrated eCommerce solutions to clients and in the talented team that is leading the company. I am excited to join a dynamic, smart and growing place where I can help clients develop best in class eCommerce businesses.  

What's the first thing you ever bought on Amazon.com? What does that say about you?

During a trip to Hawaii, I bought a Mango-Papaya lotion that I loved! When I was back in the US, I regretted not buying it as a present for my family, so I went to Amazon and there it was! That’s when I started enjoying the benefits of having access to pretty much anything with eCommerce. What it says about me … that I am not really good at getting presents when I am traveling but I can find my way around it! 

What's your favorite book?

Becoming – I love Michelle Obama. Her humor, warmth and her journey serve as an inspiration for hard work, challenging the status-quo and balancing family and personal achievements

What's your favorite place?

Cartagena, Colombia. It is a beach town with beautiful architecture, great beaches and food. I grew up visiting this place every summer, so I have the best memories! Over the years, Cartagena has become a popular place for international tourism.

"I'm happiest when I'm..." 

With my husband and kids at home

"People would be surprised to know that...”

I didn’t speak English when I moved to the US, and in less than 6 months, I managed to become fluent enough to take the GMAT and get an admission to graduate school.

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Post by Karla White
August 18, 2020