New Whitepaper: Demystifying Retail Media

Allan Peretz
Post by Allan Peretz
September 16, 2021
New Whitepaper: Demystifying Retail Media

Retail Media, which will be a $30 billion industry this year, isn’t just about Amazon anymore. Successful CPGs in 2021 need to be “multi-retail” - in other words, they need to be able to advertise just as efficiently on Walmart.com, Instacart.com, and Kroger.com not to mention emerging platforms like GoPuff.com.

Today, we’ve released our new Demystifying Retail Media Whitepaper which answers the questions that brands are asking. Specifically:

  • What tools will I need?
  • How should I prioritize my spend?
  • How should I think about KPIs

Get Your Guide
Tags:
Featured, retail, eCommerce
Allan Peretz
Post by Allan Peretz
September 16, 2021
Allan's an accomplished eCommerce leader with experience on brands of all sizes including SK-II, The Art of Shaving, Samsung, and Pampers. He's responsible for maintaining the strategies and "playbook" that we use to grow your business.
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